I am starting with an old passion of mine, Internal Collaboration, knowledge and information sharing as well as finding the right expertise within the organisation. I will try to be concrete and skip the marketing buzzwords. This is the first in my series of examples of real-life Cognitive Business.
IBM Watson is so much more the just a Watson assistant, but the interaction is done via a natural language interface, this so we can interact with Watson in the same way as we do as humans. This simplifies things tremendously.